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Lake Tomahawk, Wisconsin

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Lake Tomahawk

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Lake Tomahawk, WI

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STR Regulations for Lake Tomahawk, Wisconsin

Overview: Are Short-Term Rentals Allowed in Lake Tomahawk, WI?

  • Short-term rentals (STRs) are explicitly allowed in Lake Tomahawk when operated as a “Tourist Rooming House” under Wisconsin law.
  • State law (Wisconsin Administrative Code ATCP 72) requires all STRs to obtain a Wisconsin lodging license. In Oneida County (Lake Tomahawk is within Oneida County), licensing is administered by the Oneida County Health Department on behalf of the Wisconsin Department of Agriculture, Trade and Consumer Protection (DATCP).
  • In addition to the state lodging license, Oneida County requires an Administrative Review Permit for Tourist Rooming Houses, and many local municipalities (including Lake Tomahawk) require separate permits and collect room tax.
  • Lake Tomahawk is a town-level municipality in Oneida County. Although there are no separate city codes shown in the provided content, your operation must still comply with county and municipal processes and fees.
  • STRs must follow Wisconsin lodging code safety and sanitation standards (ATCP 72) and applicable tax requirements (sales tax and local room tax).

Sources:

  • Oneida County Public Health: Guide to Starting Your Home as a Vacation Rental (Tourist Rooming House/TRH) publichealth.oneidacountywi.gov/guide-to-starting-your-home-as-a-vacation-rental/
  • Wisconsin State Lodging Code (ATCP 72) docs.legis.wisconsin.gov/code/admin_code/atcp/055/72.pdf

What do Airbnb hosts actually earn in Lake Tomahawk?

Lake Tomahawk hosts earn a median $29,293/year with $268 ADR and 48% occupancy.

Top performers pull in $42,364+ per year.

See the full Lake Tomahawk market breakdown →

How to Start a Short-Term Rental Business in Lake Tomahawk

Follow the three-step framework below. These are the exact steps required in Oneida County for any Tourist Rooming House operation.

Step 1: Obtain Oneida County Planning & Zoning Administrative Review Permit (TRH-ARP)

  • Most townships require a TRH – Administrative Review Permit from Oneida County Planning and Zoning. This applies to Lake Tomahawk and is required even if prior owners held an STR license.
  • Complete and submit the approved application: www.oneidacountywi.gov/wp-content/uploads/TRH-ARP-Approved-5.1.24-1.pdf
  • Contact the Planning & Zoning Department to confirm any local conditions, setbacks, or zoning compliance before applying.
  • Planning and Zoning documents portal: www.co.oneida.wi.us/departments/pz/public-documents/

Step 2: Secure municipal permits and register for room tax

  • Many municipalities require their own local permit for vacation rentals and collect a room tax. This is true in the Town of Lake Tomahawk.
  • Contact your local town clerk to confirm municipal permitting, room tax rate, and reporting cadence. The county maintains a municipalities index: www.co.oneida.wi.us/government/municipalities/
  • Register with the municipal clerk to obtain a room tax account, and set up compliance procedures for tax collection and remittance.

Step 3: Apply for the Wisconsin state lodging license (Tourist Rooming House)

  • Submit the Oneida County Health Department (OCHD) lodging license application: publichealth.oneidacountywi.gov/wp-content/uploads/2025/04/2025-OCHD-ATCP-Recreational-License-Application-1.21.25.pdf
  • Review and implement the Wisconsin State Lodging Code ATCP 72 requirements; use OCHD safety checklists and handouts as practical compliance guides.
  • Contact OCHD Environmental Health to schedule required inspections once your property is ready.

Supplemental practical steps

  • Register for Wisconsin sales tax with the Department of Revenue (required for STRs).
  • Purchase appropriate property and liability insurance tailored to short-term rentals.
  • Establish cleaning, maintenance, and guest communication standard operating procedures to meet ATCP 72 sanitation standards.

Required Documents, Permits, Licenses, and Guidelines

  • Tourist Rooming House – Administrative Review Permit (TRH-ARP) application (Oneida County Planning & Zoning): www.oneidacountywi.gov/wp-content/uploads/TRH-ARP-Approved-5.1.24-1.pdf
  • Oneida County Health Department (OCHD) ATCP Recreational License Application (2025 update): publichealth.oneidacountywi.gov/wp-content/uploads/2025/04/2025-OCHD-ATCP-Recreational-License-Application-1.21.25.pdf
  • Oneida County Health Department: TRH Safety Checklist (practical compliance guide): publichealth.oneidacountywi.gov/wp-content/uploads/2024/04/TRH-Safety-Checklist-revised-12.6.23.docx
  • OCHD TRH Safety and Licensing Step-by-Step checklist (document): publichealth.oneidacountywi.gov/wp-content/uploads/2024/04/OCHD-Steps-for-obtaining-TRH-license-2024.docx
  • Wisconsin State Lodging Code (ATCP 72) for Tourist Rooming Houses: docs.legis.wisconsin.gov/code/admin_code/atcp/055/72.pdf
  • Bed & Breakfast Code (ATCP 73) (if applicable): docs.legis.wisconsin.gov/code/admin_code/atcp/055/73.pdf
  • Room Rate Cards and sanitation reference handouts (OCHD):
    • Room Rate Cards (display requirement guidance): publichealth.oneidacountywi.gov/wp-content/uploads/2022/04/RoomRateCards.pdf
    • Alternate Dish Sanitizing Guidelines: publichealth.oneidacountywi.gov/wp-content/uploads/2022/04/Utensil-sanitization-sign-2020.pdf
  • Wisconsin Department of Revenue: STR sales and room tax guidance (state-level): www.revenue.wi.gov/Pages/TaxPro/2021/Homeowners-and-Individuals-Selling-Short-Term-Lodging.aspx

Specific Regulations by Jurisdiction

Wisconsin State

  • All STRs operating as Tourist Rooming Houses must obtain a Wisconsin lodging license and comply with ATCP 72. This includes minimum safety, sanitation, and operational standards (e.g., hot/cold running water, potable water, handwashing sinks, food protection, sanitary dishwashing, insect/rodent control, smoke alarms/CO detectors, fire extinguishers, posted emergency information).
  • STR operators must collect and remit Wisconsin sales tax. Many municipalities also impose a room tax; hosts must register with local authorities to collect and remit local room tax.
  • Reference: Wisconsin Hotel & Lodging Association overview and resources: www.wisconsinlodging.org/short-term-rentals.html
  • State code links: ATCP 72 and ATCP 73 (see documents above).

Oneida County

  • TRH – Administrative Review Permit is required from the County Planning & Zoning Department as a prerequisite to lodging license issuance (even if the property was previously licensed under prior ownership).
  • Oneida County Health Department serves as the state agent for licensing and inspection under ATCP 72.
  • County guidance and resources are consolidated at: publichealth.oneidacountywi.gov/guide-to-starting-your-home-as-a-vacation-rental/

Town of Lake Tomahawk

  • The town issues its own permitting and collects room tax. Contact the town clerk for the specific permit process, room tax rate, registration, and reporting schedule.
  • A county-wide municipalities directory is available to locate contact details for the town clerk: www.co.oneida.wi.us/government/municipalities/

Regulatory documentation (for your compliance folder)

  • Planning & Zoning permit application and public documents portal: see links above.
  • OCHD lodging application and safety checklists: see links above.
  • ATCP 72 and ATCP 73: see links above.

Contact Information (Local Authority and State Resources)

Oneida County Health Department (Environmental Health – Lodging Licensing)

  • Phone: 715.369.6111
  • Email: see website contact page: publichealth.oneidacountywi.gov/about-us/contact-info/
  • Address: 100 West Keenan St, Rhinelander, WI 54501
  • Hours: 8:00am – 4:30pm Mon–Fri
  • After-hours public health emergency or notifiable disease report: Oneida County Dispatch 715.361.5100

Oneida County Planning & Zoning Department (TRH-ARP)

  • Public documents portal (applications and contact info): www.co.oneida.wi.us/departments/pz/public-documents/
  • Use the Municipalities index to reach the Town of Lake Tomahawk clerk: www.co.oneida.wi.us/government/municipalities/

Wisconsin Department of Revenue (Sales Tax and Room Tax Registration)

  • STR sales and room tax guidance: www.revenue.wi.gov/Pages/TaxPro/2021/Homeowners-and-Individuals-Selling-Short-Term-Lodging.aspx
  • For account setup and filing questions, refer to DOR’s tax professional and business portals (linked from the page above).

Wisconsin Department of Agriculture, Trade and Consumer Protection (DATCP)

  • Licensing is administered locally via Oneida County Health Department. For questions on lodging code scope or statewide ATCP 72/73 interpretation, start with OCHD and DOR as applicable.

Wisconsin Hotel & Lodging Association (WHLA)

  • Phone: 262.782.2851
  • Email: see contact page: www.wisconsinlodging.org/contact.html
  • Address: 125 N. Executive Dr, Ste 206, Brookfield, WI 53005

Links to Source Pages

  • Oneida County Public Health – Guide to Starting your Home as a Vacation Rental: publichealth.oneidacountywi.gov/guide-to-starting-your-home-as-a-vacation-rental/
  • TRH – Administrative Review Permit Application (Oneida County): www.oneidacountywi.gov/wp-content/uploads/TRH-ARP-Approved-5.1.24-1.pdf
  • Oneida County Planning & Zoning – Public Documents: www.co.oneida.wi.us/departments/pz/public-documents/
  • Oneida County – Municipalities (Town of Lake Tomahawk info): www.co.oneida.wi.us/government/municipalities/
  • OCHD ATCP License Application (2025): publichealth.oneidacountywi.gov/wp-content/uploads/2025/04/2025-OCHD-ATCP-Recreational-License-Application-1.21.25.pdf
  • Wisconsin Lodging Code ATCP 72 (Tourist Rooming Houses): docs.legis.wisconsin.gov/code/admin_code/atcp/055/72.pdf
  • Wisconsin Lodging Code ATCP 73 (Bed & Breakfast Establishments): docs.legis.wisconsin.gov/code/admin_code/atcp/055/73.pdf
  • OCHD TRH Safety Checklist: publichealth.oneidacountywi.gov/wp-content/uploads/2024/04/TRH-Safety-Checklist-revised-12.6.23.docx
  • OCHD Steps for Obtaining TRH License (document): publichealth.oneidacountywi.gov/wp-content/uploads/2024/04/OCHD-Steps-for-obtaining-TRH-license-2024.docx
  • Room Rate Cards (OCHD): publichealth.oneidacountywi.gov/wp-content/uploads/2022/04/RoomRateCards.pdf
  • Alternate Dish Sanitizing Guidelines (OCHD): publichealth.oneidacountywi.gov/wp-content/uploads/2022/04/Utensil-sanitization-sign-2020.pdf
  • Wisconsin Department of Revenue – Short-Term Lodging Tax Requirements: www.revenue.wi.gov/Pages/TaxPro/2021/Homeowners-and-Individuals-Selling-Short-Term-Lodging.aspx
  • Wisconsin Hotel & Lodging Association – Short-Term Rentals Resource: www.wisconsinlodging.org/short-term-rentals.html

Notes

  • Use the County Municipalities directory to confirm the Town of Lake Tomahawk clerk contact details, room tax rate, and local reporting cadence.
  • All STRs operating as Tourist Rooming Houses must meet ATCP 72 standards; the OCHD checklist provides practical guidance for inspection readiness.

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Lake Tomahawk

Market Saturation Score

036912
Moderate Saturation
5/ 12
months with declining YoY revenue
5–7 declining months: moderate saturation risk - market may be nearing capacity.
View Full Lake Tomahawk Market Analysis →

Photos of Lake Tomahawk

Overview of Lake Tomahawk

Lake Tomahawk is a town in Oneida County, Wisconsin, United States named for the adjacent freshwater lake of the same name. The population was 1,160 at the 2000 census. The census-designated place of Lake Tomahawk and the unincorporated community of Sunflower are located in the town.

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