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Pleasant Grove, UT
Generally Investor Friendly
Local STR Agent

Short-term rentals ARE ALLOWED in Pleasant Grove, Utah, but they are subject to specific licensing, zoning, and regulatory requirements. The city has implemented a framework that permits STR operations while maintaining oversight through business licensing, safety standards, and tax collection obligations. According to market data, Pleasant Grove currently hosts 34 active short-term rental listings with "low" regulatory constraints compared to other Utah municipalities, creating a relatively business-friendly environment for STR investors.
Before purchasing or converting a property, verify that your intended use complies with Pleasant Grove's zoning ordinances. Short-term rentals are not permitted in all areas of the city, and restrictions vary by residential zone. Contact the Community Development Department at 801-785-6057 to confirm your property's zoning allows STR operations.
All STR operations require a valid business license from Pleasant Grove City. The licensing process ensures:
License Types and Costs:
If operating within a single-family residence, consider the accessory apartment pathway:
Ensure your property meets all safety standards including smoke detectors, egress windows, and other fire safety requirements. Properties must pass safety inspections as part of the licensing process.
Register for appropriate tax accounts and implement transient room tax collection procedures on all bookings. The city requires hosts to collect and remit transient room taxes.
Business License Application
Safety Compliance Documentation
Tax Registration Documents
Property Documentation
Licensing Requirements:
Zoning Restrictions:
Operational Standards:
Tax Obligations:
If your property lies outside Pleasant Grove city limits:
State-level considerations include:
Phone: (801) 785-5045 Hours: Monday-Thursday 7:30 AM - 5:30 PM; Friday 8:00 AM - 12:00 PM Address: 70 S 100 East, Pleasant Grove, Utah 84062 Website: www.pgcityutah.gov/
Planning & Zoning Phone: 801-785-6057 Business Licensing: Available through Community Development Code Enforcement: Available through Community Development Building Division: Contact for safety inspection requirements
Phone: 801-785-2941
Website: maps.utahcounty.gov/ParcelMap/ParcelMap.html
Market Performance: Pleasant Grove's STR market demonstrates solid performance metrics with 34 active listings generating median annual revenue of $19,079, 50.2% average occupancy, and $117 average daily rate. The market shows 9.6% year-over-year growth, indicating expanding opportunity.
Seasonality: Peak revenue occurs in July with lowest earnings in November. Understanding these patterns is crucial for pricing strategy and investment projections.
Compliance Risk: Non-compliance with licensing, zoning, or tax requirements can result in fines, legal action, and forced listing shutdown. The relatively low regulatory environment creates opportunity but requires diligent compliance.
Zoning Verification: Always confirm zoning compliance before purchase. The variation in permitted areas makes property selection critical for STR investment success.
This comprehensive framework provides the essential information needed to launch and operate a compliant short-term rental business in Pleasant Grove, Utah. Regular consultation with city authorities and monitoring of regulatory updates ensures ongoing compliance and operational success.




Pleasant Grove, originally named Battle Creek, is a city in Utah County, Utah, United States, known as "Utah's City of Trees". It is part of the Provo–Orem Metropolitan Statistical Area. The population was 37,726 at the 2020 Census.
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