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Holland, MI
Challenging To Investors
Local STR Agent

Yes, short-term rentals are allowed in the City of Holland, Michigan, but with significant restrictions and regulations. However, it is critical to understand that there are two separate jurisdictions: the City of Holland and Holland Charter Township. The City of Holland permits STRs under specific conditions, while Holland Charter Township explicitly prohibits short-term rentals such as VRBO, Airbnb, and Homestay.
Starting an STR business in the City of Holland requires navigating a two-tier system based on ownership structure:
Owner-Occupied STRs (Primary Residence)
Investor-Owned STRs (Non-Owner Occupied)
Critical Limitation: The City of Holland has reached its maximum of 25 investor-owned STR properties. According to the city, openings in this program are rare, and this webpage will only be updated when openings become available.
Short-term rentals are explicitly prohibited in Holland Charter Township. Properties offering stays of 14 consecutive days or less may only operate as Bed & Breakfast establishments with an approved Special Land Use Permit, and the owner/operator must live on the premises.
For All STRs:
Owner-Occupied STRs:
Investor-Owned STRs:
Special Provisions:
For Extended Stays (15+ consecutive days):
For Bed & Breakfast (14 days or less):
Zoning Requirements:
Operational Requirements:
Violation Consequences:
Prohibited Activities:
Permitted Accommodations:
Physical Address: 270 S River Avenue, 3rd Floor Holland, MI 49423
Contact Information:
Online Resources:
Physical Address: 353 North 120th Avenue Holland, MI 49424
Contact Information:
Rental Housing Contacts:
For City of Holland Investors:
For Holland Charter Township Investors:
Key Takeaway: The Holland market presents a challenging but potentially rewarding environment for STR investors, primarily constrained by the City of Holland's 25-property cap. Success requires careful navigation of dual jurisdictions and compliance with evolving regulations.




Holland, Michigan, is a vibrant city located along the eastern shore of Lake Michigan. The city has a population of around 33,000 residents and is situated approximately 30 miles southwest of Grand Rapids, the closest major city. Holland is well-known for its rich Dutch heritage, picturesque scenery, and bustling downtown area, making it an appealing destination for short-term rentals.
Holland's downtown is famous for its Dutch-inspired architecture and cultural landmarks. A notable landmark is the Windmill Island Gardens (www.cityofholland.com/253/Windmill-Island-Gardens), which features the authentic Dutch windmill "De Zwaan." The gardens are a key tourist attraction, reflecting the city's historical connections to the Netherlands.
For nature enthusiasts, the Holland State Park (www.michigan.org/property/holland-state-park) provides access to beautiful beaches, hiking trails, and the iconic "Big Red" lighthouse, an enduring symbol of Holland's maritime heritage. The park's waterfront is particularly popular during the summer months, offering a range of recreational activities.
Cultural experiences in the city include the annual Tulip Time Festival (www.tuliptime.com/), which celebrates Holland's Dutch roots with vibrant tulip displays, parades, and traditional Dutch dancing. The festival attracts visitors from around the region, bolstering demand for short-term accommodations.
Holland is also home to several higher education institutions, including Hope College (hope.edu/), a liberal arts college that enriches the city's cultural and educational landscape.
The combination of its cultural richness, natural beauty, and proximity to Grand Rapids makes Holland, MI, a desirable location for short-term rentals, offering visitors a blend of relaxation and engaging activities.
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