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Willits, California

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Willits, CA

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STR Regulations for Willits, California

Overview: Are Short-Term Rentals Allowed in Willits, California?

Short-term rentals are currently allowed in Willits, California, but operate in a regulatory gray area pending the implementation of new county-level rules. As of April 2025, Willits does not have specific city-level short-term rental ordinances. However, Mendocino County is actively developing an Inland Short-Term Rental Ordinance (scheduled for 2025) that will apply to Willits and other inland areas of the county.

Key Status Points:

  • Willits lacks specific STR regulations at the municipal level
  • STRs are currently governed by general housing and zoning codes
  • Mendocino County's new Inland STR Ordinance is under development and expected in 2025
  • Existing STR regulations only apply to coastal zones (Division II and III of the county zoning code)
  • All STR operators must comply with California state requirements

What do Airbnb hosts actually earn in Willits?

Willits hosts earn a median $23,256/year with $163 ADR and 55% occupancy.

Top performers pull in $38,613+ per year.

See the full Willits market breakdown →

How to Start a Short-Term Rental Business in Willits

Step 1: Property Zoning Verification

Confirm your property's zoning classification before proceeding with any STR operation. According to Willits' SB 9 documentation, properties must be in R1 (Single-Family Residential) zoning for residential use. Contact the Community Development Department at (707) 459-7112 to verify your property's zoning status.

Step 2: Understand the Regulatory Environment

Prepare for upcoming county regulations. Mendocino County is actively developing comprehensive STR rules for inland areas, with stakeholder meetings held throughout April 2025. The new ordinance will establish standards for:

  • Nature and ongoing operations of STRs
  • Safety and compatibility with community objectives
  • Infrastructure availability considerations
  • Environmental and economic constraints

Step 3: Monitor County Developments

Stay informed about the Inland STR Ordinance progress. Attend public meetings and review proposed regulations. The county is seeking to balance tourism benefits with community needs, including housing availability concerns.

Step 4: Compliance Planning

Prepare for both current and future requirements. While specific permit requirements are still being developed, operators should be ready to meet enhanced standards once the new ordinance takes effect.


Required Documents, Permits, Licenses, and Guidelines

Current Requirements (As of April 2025)

Zoning Compliance

  • Verification that the property is zoned for residential short-term rental use
  • Compliance with all applicable Willits City Code requirements
  • Adherence to the Subdivision Map Act for any subdivided properties

Building and Safety Standards

  • Compliance with all building codes and safety regulations
  • Proper permits for any property modifications or additions
  • Fire safety and emergency access compliance

Business Registration

  • Standard business license requirements (contact Willits City Hall for specifics)
  • Insurance coverage adequate for rental operations (California state requirement)

Anticipated County Requirements (2025 Inland STR Ordinance)

Registration and Permits

  • County-level STR registration/permit (expected requirement)
  • Transient Occupancy Tax (TOT) registration and collection
  • Regular compliance inspections

Operational Standards

  • Local contact requirements for each property
  • Emergency communication protocols
  • Noise and parking management plans
  • Waste management and property maintenance standards

Documentation Requirements

  • Detailed property information and floor plans
  • Emergency contact information
  • Guest management protocols
  • Insurance verification
  • Tax remittance records

Specific Regulations for Short-Term Rentals

City-Level Regulations (Willits)

SB 9 Compliance: Properties created through Senate Bill 9 urban lot splits must rent units for terms longer than 30 days, effectively prohibiting short-term rentals on newly subdivided properties.

General Zoning: STRs must comply with existing residential zoning classifications and cannot violate any restrictive covenants or homeowners association rules.

County-Level Regulations (Mendocino County)

Current Status: No specific inland STR regulations are currently in effect. However, the county is developing comprehensive rules addressing:

Housing Stock Protection: Community concerns about STRs converting housing units away from long-term rentals, potentially reducing availability for local residents and essential workers.

Infrastructure Impacts: Road wear from increased tourist traffic and strain on emergency services access to rental properties.

Safety and Emergency Access: Requirements for proper road width, turnouts, and emergency vehicle access to STR locations.

Enforcement Challenges: Current gaps in enforcement capabilities, particularly for noise complaints and weekend violations where code enforcement is limited.

State-Level Regulations (California)

Insurance Requirements: California requires STR hosts to maintain adequate insurance coverage for rental properties.

Tax Obligations: State-level tax requirements in addition to local TOT obligations.

Anti-Discrimination Laws: Compliance with fair housing and anti-discrimination laws in guest selection and property management.


Contact Information for Local Authority

Primary Contact: Mendocino County Planning & Building Services

Physical Address:

  • Main Ukiah Campus: 501 Low Gap Road, Ukiah, CA 95482

Phone: (707) 459-7112 (Willits office number for zoning verification)

Website: www.mendocinocounty.gov/departments/planning-building-services

Email: LCPUpdate@mendocinocounty.gov (for STR ordinance questions)

Short-Term Rental Information: Direct STR page

Willits Contact: Community Development Department

Address: 111 E Commercial Street, Willits, CA 95490

Phone: (707) 459-7112

Fax: (707) 459-1562

Zoning Map Information: https://cityofwillits.org/242/Maps


Additional Meetings and Stakeholder Input

Upcoming Public Meetings: The county held stakeholder meetings throughout April 2025, including one in Willits on April 16 at the Mendocino County Museum (400 E Commercial St., Willits). These meetings focused on gathering community input on STR regulations.

Public Participation: The county encouraged community feedback on proposed regulations, with particular attention to caps on STR numbers, enforcement mechanisms, and protections for long-term housing availability.


Source Pages

  • Mendocino County Planning & Building Services - Ordinance Updates
  • Mendocino County Planning & Building Services - Short-Term Rentals
  • Fort Bragg hosts first in series of county meetings on short-term rentals
  • Mendocino County holds public meetings as it prepares to expand short-term rental rules
  • Willits Senate Bill 9 - Urban Lot Split Checklist

Important Note for Investors: The regulatory landscape for short-term rentals in Willits is evolving rapidly. The county's Inland STR Ordinance, expected in 2025, may introduce significant new requirements, permit caps, and operational restrictions. Investors should closely monitor county developments and consider the potential impact of future regulations on their investment strategies.

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Willits

Market Saturation Score

036912
Moderate Saturation
7/ 12
months with declining YoY revenue
5–7 declining months: moderate saturation risk - market may be nearing capacity.
View Full Willits Market Analysis →

Photos of Willits

Overview of Willits

Willits (formerly Little Lake and Willitsville) is a city in Mendocino County, California, United States. It is located about 20 miles (32 km) north-northwest of Ukiah, at an elevation of 1,391 feet (424 m). The population was 4,988 at the 2020 census. Willits is at the center of Mendocino County and at the beginning of the county's extensive redwood forests as approached by Highway 101 from the south. An arch stands in the center of Willits featuring the slogans "Gateway to the Redwoods" and "Heart of Mendocino County". The arch is the repurposed second version of the Reno Arch. Reno donated the arch to Willits in 1995.

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