Clemson, SC

  • Overview
  • Performance
  • Listings
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Key Performance Metrics

Market snapshot

Performance indicators for the Clemson short-term rental market based on reliable data.

Listings

137 / 300

Reliable / Active

Cap Rate

6%

Middle-Earners Gross Yield

Revenue

$23,362

Middle-Earners Revenue

Occupancy

30%

Middle-Earners Occupancy

Home Value

$407,434

Median Home Sale Price

Top Earners

$43,516

Top-Earners Revenue

Clemson

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Clemson.

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C

Challenging to Investors

Clemson Regulations

Clemson allows STRs with a straightforward $125 annual permit and inspection, but the 25-day-per-year occupancy cap is highly restrictive, often limiting viable investment; occupancy, signage, parking and zoning rules add operational complexity, and revocation hearings for violations increase compliance risk.

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About Clemson

Clemson sits in the northwestern corner of South Carolina in Pickens County, at the southern edge of the Blue Ridge Mountains. The town itself has a population of roughly 16,000 to 17,000 residents, but its identity is shaped by Clemson University, a large land-grant research institution that brings tens of thousands of students, faculty, and visitors to the area each year. Best known as a college town and a destination for autumn football weekends, Clemson also serves as a gateway to the lakes, forests, and mountain trails of the upstate region. The town is located about 30 miles west of Greenville, South Carolina, and roughly 125 miles northeast of Atlanta, Georgia, placing it within easy weekend-trip distance of both larger metro areas.

Lake Hartwell is one of the defining geographic features of the area and a major recreational anchor. The reservoir stretches across more than 55,000 acres along the South Carolina–Georgia border, with numerous public boat ramps, marinas, and swimming areas within a short drive of the Clemson campus. The lake supports year-round boating, fishing, kayaking, and lakeside camping, and it tends to fill with visitors on home-game weekends, when demand for waterfront rental homes spikes noticeably. It is one of the largest recreational lakes in the Southeast and a centerpiece of the local tourism economy.

About 30 to 40 minutes north of town, Table Rock State Park offers a more rugged outdoor experience in the Blue Ridge Mountains. The park features miles of marked hiking trails, including a strenuous climb to the granite summit of Table Rock Mountain, where visitors are rewarded with broad views of the surrounding ridges and valleys. A small lake, rental cabins, and campgrounds make it a natural day-trip or overnight companion to a Clemson stay, particularly for guests who want to combine a campus visit with longer mountain time.

For visitors looking for urban amenities, downtown Greenville lies roughly 35 to 40 minutes east, with a revitalized Main Street, Falls Park on the Reedy, and a dense concentration of restaurants and shops that have made it one of the most-visited small cities in the Southeast. Closer to campus, the South Carolina Botanical Garden and the historic Fort Hill plantation house, once home to John C. Calhoun, provide quieter, more reflective stops for guests with time to wander.

Clemson is a compelling base for short-term rentals because it layers several demand drivers on top of one another. The university brand and football schedule produce reliable fall occupancy, Lake Hartwell supports steady warm-weather traffic, the Blue Ridge attracts year-round outdoor travelers, and nearby Greenville extends the appeal to guests who want a mix of nature and city amenities in a single trip. That combination of sports tourism, lake recreation, mountain day-trippers, and university visitors helps smooth demand across multiple seasons rather than concentrating it into a single narrow window.

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