Eugene, OR

  • Overview
  • Performance
  • Listings
  • Buy Box

Key Performance Metrics

Market snapshot

Performance indicators for the Eugene short-term rental market based on reliable data.

Listings

1347 / 2425

Reliable / Active

Cap Rate

6%

Middle-Earners Gross Yield

Revenue

$26,046

Middle-Earners Revenue

Occupancy

55%

Middle-Earners Occupancy

Home Value

$467,032

Median Home Sale Price

Top Earners

$53,319

Top-Earners Revenue

Eugene

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Eugene.

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B

Generally Investor friendly

Eugene Regulations

Eugene clearly allows STRs citywide with simple, free annual registration and a straightforward 4.5% TRT certificate; the rules are well-documented and the tone is supportive. However, moderate operational limits (30‑night max stay, five unrelated guests cap, and zoning compliance for accessory spaces) and the need for TRT/state lodging tax remittance keep it just shy of “very friendly.”

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About Eugene

Eugene, Oregon, is a vibrant city located in the scenic Willamette Valley. With a population of approximately 176,654 people, it is the state's third-largest city. Eugene is situated about 110 miles south of Portland, Oregon's largest city, making it accessible yet distinctly different in its charm and attractions.

Eugene is renowned for its cultural and recreational opportunities. The city is home to the University of Oregon, a significant educational institution with landmarks such as the Jordan Schnitzer Museum of Art and the Hayward Field, a world-class track and field venue. Outdoor enthusiasts will appreciate the Spencer Butte, which offers hiking trails and a panoramic view of the surrounding landscape. The Willamette River, which runs through the city, provides opportunities for kayaking, fishing, and riverside biking along the Ruth Bascom Riverbank Path System.

Eugene also celebrates a rich cultural scene with events such as the Oregon Bach Festival and the Saturday Market, the oldest open-air market in the U.S. Other notable landmarks include the Hult Center for the Performing Arts and the Cuthbert Amphitheater, which hosts various concerts and performances.

Due to these attractions, Eugene has grown increasingly popular for short-term rentals. Visitors are drawn to its combination of nature, education, and culture, creating a high demand for accommodations that range from cozy apartments to unique homes close to these key sites.

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