Sonoma, CA
- Overview
- Performance
- Listings
- Buy Box
Key Performance Metrics
Market snapshotPerformance indicators for the Sonoma short-term rental market based on reliable data.
Listings
1868 / 3804
Reliable / Active
Cap Rate
7%
Middle-Earners Gross Yield
Revenue
$62,632
Middle-Earners Revenue
Occupancy
51%
Middle-Earners Occupancy
Home Value
$924,671
Median Home Sale Price
Top Earners
$151,942
Top-Earners Revenue
Challenging to Investors
Sonoma Regulations
STRs are legal only in select unincorporated zones with stringent caps, exclusion areas, and a multi-step permitting process including a certified manager, septic verification, parking and occupancy limits, and annual fees; new permits are banned in the City of Sonoma and most incorporated cities, and many cap zones have reached capacity, limiting new issuance.
Local STR Agent
STR specialist · Sonoma, CA
About Sonoma
Overview of Sonoma, CA for Short-term Rentals
Sonoma, CA, located in the heart of the renowned Sonoma Valley wine region, offers a compelling destination for short-term rentals. As of the latest census, Sonoma has a population of approximately 11,000 residents. This city provides a picturesque escape, with its historic charm and scenic beauty. It is situated roughly 45 miles north of San Francisco, making it an accessible getaway for both locals and international visitors.
Landmarks and Attractions
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Sonoma Plaza: The city's historic central square, Sonoma Plaza, is surrounded by boutiques, restaurants, and historic sites. The Plaza is home to the Bear Flag Monument and the Sonoma Barracks, part of the Sonoma State Historic Park. More information can be found here.
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Mission San Francisco Solano: This historic mission, founded in 1823, is the last of the 21 California missions. Visitors can learn about early Californian history and view original artifacts at the onsite museum. Explore more here.
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Sonoma Valley Wineries: Sonoma is home to numerous world-class wineries offering tours and tastings. Landmarks such as the Buena Vista Winery, considered California's oldest premium winery, and the modern Jacuzzi Family Vineyards are significant spots for wine enthusiasts. For details on Buena Vista Winery visit here.
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Farmers' Market: During the summer, the Sonoma Farmers' Market in the Plaza is a vibrant event featuring local produce, crafts, and live music. This makes for an immersive experience in the local culture. More information can be found here.
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Sonoma TrainTown Railroad: A family-friendly destination featuring a quarter-scale railroad with replicas of historic trains, a miniaturized town, and various amusement rides. Visit their site here.
Sonoma, with its blend of historic charm, scenic beauty, and proximity to San Francisco, offers an appealing setting for short-term rentals. From wine lovers to history buffs and families looking for a picturesque retreat, Sonoma caters to a wide array of interests.