Wausau, WI
- Overview
- Performance
- Listings
- Buy Box
Key Performance Metrics
Market snapshotPerformance indicators for the Wausau short-term rental market based on reliable data.
Listings
100 / 294
Reliable / Active
Cap Rate
14%
Middle-Earners Gross Yield
Revenue
$31,600
Middle-Earners Revenue
Occupancy
55%
Middle-Earners Occupancy
Home Value
$230,154
Median Home Sale Price
Top Earners
$56,188
Top-Earners Revenue
Wausau
Market Revenue Seasonality
Top Listings
Highest revenueThe highest-performing listings in Wausau.
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Generally Investor friendly
Wausau Regulations
Wausau allows STRs citywide and Wisconsin law prevents local caps below 180 days. Licensing requires modest fees (state $110 + $300 pre-inspection; county $172 + $250) and annual health inspections, but no complex city rules, and the process is clearly laid out.
Local STR Agent
STR specialist · Wausau, WI
About Wausau
Wausau ( WAW-saw) is a city in and the county seat of Marathon County, Wisconsin, United States. The Wisconsin River divides the city into east and west. The city's suburbs include Schofield, Weston, Mosinee, Merrill, Brokaw, Maine, Rib Mountain, Kronenwetter, and Rothschild. As of the 2020 census, Wausau had a population of 39,994. It is the core city of the Wausau Metropolitan Statistical Area (MSA), which includes all of Marathon County and had a population of 134,063 at the 2010 census.