Performance indicators for the Verona short-term rental market based on reliable data.
Listings
Reliable / Active
Cap Rate
Middle-Earners Gross Yield
Revenue
Middle-Earners Revenue
Occupancy
Middle-Earners Occupancy
Home Value
Median Home Sale Price
Top Earners
Top-Earners Revenue
The highest-performing listings in Verona.
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Challenging to Investors
Verona allows STRs but only as a primary‑residence use, with a minimum 7‑day stay and a 180‑day annual cap, and requires a county/state tourist rooming house license plus health inspections; moderate licensing fees and the city’s ongoing push for higher local fees and stricter enforcement create a significant compliance burden that limits pure investment opportunities.
Local STR Agent
STR specialist · Verona, WI
Verona is a city in Dane County, Wisconsin, in the United States and is a suburb of Madison. The population was 14,030 at the 2020 census. The city is located ten miles southwest of downtown Madison within the Town of Verona. It is part of the Madison Metropolitan Statistical Area.
