Shawano, WI

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  • Performance
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Key Performance Metrics

Market snapshot

Performance indicators for the Shawano short-term rental market based on reliable data.

Listings

96 / 160

Reliable / Active

Cap Rate

9%

Middle-Earners Gross Yield

Revenue

$20,582

Middle-Earners Revenue

Occupancy

43%

Middle-Earners Occupancy

Home Value

$241,301

Median Home Sale Price

Top Earners

$44,335

Top-Earners Revenue

Shawano

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Shawano.

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B

Generally Investor friendly

Shawano Regulations

Shawano explicitly allows STRs in residential zones with a modest, long‑valid ($200/2‑year) city license, a supportive tone, and clear process. However, the Town of Richmond imposes a 180‑day annual cap, 6‑day minimum stay, 35‑mile manager proximity, record‑keeping and renewal rules, and the state tourist‑rooming‑house license is required, making compliance a known but moderately burdensome process that limits yields in affected areas.

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About Shawano

Shawano ( SHAW-noh) is a city in Shawano County, Wisconsin, United States. The population was 9,243 at the 2020 census. It is the county seat of Shawano County.

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