Saint Croix Falls, WI

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  • Performance
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Key Performance Metrics

Market snapshot

Performance indicators for the Saint Croix Falls short-term rental market based on reliable data.

Listings

68 / 142

Reliable / Active

Cap Rate

9%

Middle-Earners Gross Yield

Revenue

$30,231

Middle-Earners Revenue

Occupancy

55%

Middle-Earners Occupancy

Home Value

$331,599

Median Home Sale Price

Top Earners

$73,149

Top-Earners Revenue

Saint Croix Falls

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Saint Croix Falls.

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B

Generally Investor friendly

Saint Croix Falls Regulations

STRs are permitted citywide with a clear licensing path and supportive city tone. Investors face moderate compliance—state/county Tourist Rooming House license and inspection, city license/inspection, annual fees, room tax, and a local manager if the owner lives beyond 30 miles—with enforceable standards but no hard caps beyond the state minimum of 180 days for 6–29‑day rentals.

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About Saint Croix Falls

Saint Croix Falls is a small riverfront city in Polk County, northwestern Wisconsin, with a population of approximately 2,100 residents. Straddling the St. Croix River at the Wisconsin-Minnesota border, the town has a relaxed, outdoorsy character shaped by its scenic gorge setting and its role as a launch point for river recreation, hiking, and cross-state day trips. It serves as a gateway to the St. Croix National Scenic Riverway, one of the original eight rivers in the National Wild and Scenic Rivers System, and it sits roughly 55 miles northeast of Minneapolis–Saint Paul, an easy drive for weekend visitors escaping the Twin Cities metro.

Just a few minutes from downtown, Interstate State Park on the Wisconsin side of the border is the area's marquee draw. The park is famous for the Dalles of the St. Croix, a dramatic basalt gorge carved by glacial meltwater, and for an extraordinary concentration of glacial potholes — some of the deepest in the world. Visitors come for the short hiking trails along the cliff edges, rock climbing on the basalt bluffs, and paddle or tube outings that begin at the park's river access. The neighboring Minnesota unit of the same park, just across the bridge in Taylors Falls, mirrors the experience on the opposite bank.

A short drive north of town, the St. Croix National Scenic Riverway stretches more than 200 miles along the state line, offering canoeing, kayaking, fishing, and quiet wooded campgrounds. Outfitters in Saint Croix Falls and Taylors Falls rent canoes and shuttle visitors upstream for leisurely day floats back through the gorge, a tradition that has drawn families to the area for generations. Anglers target smallmouth bass, walleye, and northern pike in the clean, slow-moving water.

For cyclists and walkers, the Gandy Dancer Trail runs through the area as part of a broader rail-trail system that links small communities along the old Minneapolis, St. Paul, Duluth rail corridor, with a paved section easily reached from Saint Croix Falls. To the northwest, Wild River State Park on the Minnesota side adds another layer of hiking, camping, and river access within about a half-hour drive.

Saint Croix Falls appeals to short-term-rental investors because it sits at the intersection of a protected scenic river, two adjoining state parks, and one of the largest metro areas in the Upper Midwest. The combination of a small-town setting, year-round outdoor recreation, and a manageable drive from the Twin Cities supports a steady flow of visitors seeking a quieter, more nature-focused alternative to traditional vacation destinations, and it gives owners a flexible property type that can serve weekenders, river trippers, and fall-color tourists across multiple seasons.

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