Sonora, TX

Key Performance Metrics

Market snapshot

Performance indicators for the Sonora short-term rental market based on reliable data.

Listings

6 / 7

Reliable / Active

Cap Rate

17%

Middle-Earners Gross Yield

Revenue

$28,337

Middle-Earners Revenue

Occupancy

60%

Middle-Earners Occupancy

Home Value

$167,541

Median Home Sale Price

Top Earners

$42,846

Top-Earners Revenue

Sonora

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Sonora.

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Challenging to Investors

Sonora Regulations

Allowed citywide but limited to the operator’s primary residence with an ADU ban and strict operational rules (annual permit, fire/safety inspection, 12% tax, local-contact 30‑minute response), adding compliance burden and reducing investor viability; enforcement is active via a 24/7 complaint hotline.

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About Sonora

Sonora is a city in and the county seat of Sutton County, Texas, United States. The population was 3,027 at the 2010 census.