Huntsville, TN

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  • Performance
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Key Performance Metrics

Market snapshot

Performance indicators for the Huntsville short-term rental market based on reliable data.

Listings

16 / 63

Reliable / Active

Cap Rate

8%

Middle-Earners Gross Yield

Revenue

$13,633

Middle-Earners Revenue

Occupancy

25%

Middle-Earners Occupancy

Home Value

$166,507

Median Home Sale Price

Top Earners

$44,989

Top-Earners Revenue

Huntsville

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Huntsville.

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B

Generally Investor friendly

Huntsville Regulations

Short‑term rentals are not prohibited in Huntsville and operate under general city, county, and state rules, with no STR‑specific caps or zoning bans mentioned. However, hosts must navigate business licensing, state business/sales tax, fire safety, building, and occupancy codes, creating moderate permitting and compliance steps rather than an open‑citywide system.

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About Huntsville

Huntsville is a small, rural community that serves as the county seat of Scott County, Tennessee, tucked into the northern reaches of the Cumberland Plateau not far from the Kentucky border. With a population of roughly 1,200 residents, it has the unhurried, easygoing feel of a country courthouse town, surrounded by forested ridges, river gorges, and the kind of quiet two-lane roads that make this corner of the state feel worlds away from urban Tennessee. Huntsville is best known as a gateway to the outdoor country of the Big South Fork region, and it sits about 60 miles northwest of Knoxville, a drive of roughly an hour and a half along scenic rural highways. Visitors heading to the area are often passing through on their way to one of the surrounding national park units, but the town itself offers a slow-paced base from which to explore some of the most rugged and least-crowded landscapes in the eastern United States.

The biggest draw in the area is Big South Fork National River and Recreation Area, a sprawling park straddling the Tennessee–Kentucky line about 15 minutes north of Huntsville. The park protects the gorge of the Big South Fork of the Cumberland River, with sheer sandstone cliffs, natural arches, and more than 180 miles of trails used by hikers, horseback riders, and mountain bikers. Whitewater rafting and paddling on the river are popular in spring, while the cooler months draw visitors for the leaf color and the quiet, empty trails.

A second National Park Service site worth the trip is the Obed Wild and Scenic River, located roughly 35 to 40 minutes southwest of Huntsville near Wartburg. The park follows a series of free-flowing streams through steep sandstone gorges, and it is a favorite among rock climbers, paddlers, and hikers looking for a quieter alternative to more heavily visited Appalachian destinations. Its overlook trails and river put-ins make it accessible for a long day trip from a Huntsville rental.

Closer to town, the small historic district of Rugby sits about 25 minutes northwest, a Victorian-era English settlement founded in 1880 by author Thomas Hughes as a utopian colony for younger sons of English gentry. The original buildings, including Christ Church Episcopal and the Newbury House, have been preserved as a museum village, and the site offers a glimpse into one of the more unusual chapters of Appalachian history. The surrounding plateau country, with its mix of small farms, hollows, and state forest land, gives the trip an unhurried, exploratory feel.

Taken together, Huntsville's appeal for short-term rental owners comes down to location. The town sits within easy striking distance of two national park units, a national historic site, and a wide swath of public land, while remaining far enough off the interstate that nightly rates and occupancy can be driven by the steady flow of outdoor travelers rather than highway traffic. For guests, it offers the best of both worlds: a calm, walkable small town at the end of the day, and some of the most dramatic scenery in the southern Appalachians just a short drive in any direction.

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