Huron, SD

  • Overview
  • Performance
  • Listings
  • Buy Box

Key Performance Metrics

Market snapshot

Performance indicators for the Huron short-term rental market based on reliable data.

Listings

15 / 23

Reliable / Active

Cap Rate

12%

Middle-Earners Gross Yield

Revenue

$20,400

Middle-Earners Revenue

Occupancy

53%

Middle-Earners Occupancy

Home Value

$175,322

Median Home Sale Price

Top Earners

$45,934

Top-Earners Revenue

Huron

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Huron.

Loading top listings...

C

Challenging to Investors

Huron Regulations

STRs appear technically legal but lack explicit ordinances, creating uncertainty that requires investors to navigate multiple permit layers (rental registration, potentially conditional use, building permits, home occupation permits) and proactively confirm compliance with the Inspections & Planning Department before proceeding.

View Huron Regulations →

Local STR Agent

STR specialist · Huron, SD

Trusted Expert
Get Expert Help In Huron
Free consultation Response within 24h

About Huron

Huron sits in east-central South Dakota as the county seat of Beadle County, a community of roughly 13,000 people that anchors a wide swath of agricultural prairie along the James River. Known as the Pheasant Capital of the World, the city draws upland bird hunters each fall and hosts the annual South Dakota State Fair, the largest event of its kind in the state. The town has a friendly, working-class character shaped by farming, livestock, and the steady rhythm of fair week, which can swell the local population significantly for several days. Huron lies about 125 miles west of Sioux Falls, the nearest major city, connected by Interstate 90 and US Highway 14.

The South Dakota State Fair is the marquee attraction, drawing hundreds of thousands of visitors each late August and early September to the fairgrounds on the northern edge of town for livestock shows, rodeos, concerts, demolition derbies, and the fair's traditional 4-H activities. The multi-day run effectively transforms the city during its window, filling hotels, campgrounds, and rental properties throughout the surrounding region.

Just east of the fairgrounds, the World's Largest Pheasant sculpture is a beloved roadside landmark — a towering steel-and-concrete ringneck that nods to the area's hunting heritage and makes for an instantly recognizable photo stop. The statue is free to visit and sits within a few minutes of most parts of town, making it a quick detour for road-trippers and a popular stop during fair week.

A short drive south of downtown, Ravine Lake Park offers a quieter side of Huron with a small lake, walking paths, picnic areas, and a public pool, giving visitors and locals a place to unwind between events or while passing through on a longer trip. The James River also winds through the region, supporting casual paddling and shoreline fishing in season.

For travelers, Huron works as a strategic base along the I-90 corridor between Sioux Falls and the Black Hills, an affordable stopover with a distinct small-town flavor. Its combination of a major annual fair, a fall hunting season in the surrounding fields, and a central location within reach of larger South Dakota destinations makes the city a steady, if niche, draw for visitors, and a logical place to consider a short-term rental that serves both event-driven and road-tripping guests.

startup landing logo

Copyright © 2026 HomeRun Analytics, Inc

Explore

HomeCountry ExplorerProperty Analyzer

Resources

Market ComparatorRegulationsBlog

Trusted by STR investors in 50+ U.S. states

Built by investors, for investors

STRProfitMap® is a registered trademark of HomeRun Analytics, Inc