Conway, SC

  • Overview
  • Performance
  • Listings
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Key Performance Metrics

Market snapshot

Performance indicators for the Conway short-term rental market based on reliable data.

Listings

81 / 156

Reliable / Active

Cap Rate

8%

Middle-Earners Gross Yield

Revenue

$22,695

Middle-Earners Revenue

Occupancy

51%

Middle-Earners Occupancy

Home Value

$285,833

Median Home Sale Price

Top Earners

$52,218

Top-Earners Revenue

Conway

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Conway.

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B

Generally Investor friendly

Conway Regulations

Conway permits short-term rentals and actively encourages larger projects (≥8 units) with incentives like fee waivers and expedited review, while licensing uses a standard, revenue‑based business license and clear online portals. However, investors must verify zoning suitability and whether a separate STR permit is required, creating moderate permitting and compliance uncertainty. Caps and zones are not clearly documented as restrictive, but the lack of a published STR ordinance raises process and risk factors.

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About Conway

Conway is a city and the county seat of Horry County, South Carolina, United States. The population was 24,849 at the 2020 census, up from 17,103 in the 2010 census, making it the 18th-most populous city in the state. The city is part of the Myrtle Beach metropolitan area. It is the home of Coastal Carolina University. Numerous buildings and structures located in Conway are on the National Register of Historic Places. Among these is the City Hall building, designed by Robert Mills, architect of the Washington Monument. Since the completion of the Main Street USA project in the 1980s, Conway's downtown has been revitalized with shops and bistros. Highlighting the renovation of the downtown area is the Riverwalk, an area of restaurants which follows a stretch of the Waccamaw River that winds through Conway.

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