Performance indicators for the Carolina short-term rental market based on reliable data.
Listings
Reliable / Active
Revenue
Middle-Earners Revenue
Occupancy
Middle-Earners Occupancy
Top Earners
Top-Earners Revenue
Generally Investor friendly
STRs are explicitly allowed citywide with no municipal caps or special bans; clarity is high and tone supportive. Compliance is moderate: mandatory PRTC innkeeper registration, OGPe Single Permit (starting ~$110), merchant/tax setup, fire/safety and occupancy tax, but the process is consolidated and manageable.
Local STR Agent
STR specialist · Carolina, PR
Carolina is a vibrant city located in the northeastern region of Puerto Rico, with an estimated population of around 178,000 people. It is situated approximately 10 miles (16 kilometers) east of San Juan, the closest major city and the capital of Puerto Rico. Carolina is renowned for its rich cultural heritage, beautiful beaches, and a variety of attractions, making it an appealing destination for short-term rentals.
One of the city's most significant landmarks is the Isla Verde Beach, a popular spot for both tourists and locals due to its pristine sands, clear waters, and proximity to a variety of hotels, resorts, and eateries. More information can be found here.
Additionally, Carolina is home to the José Miguel Agrelot Coliseum (often referred to as the Choliseo), which hosts a myriad of events ranging from concerts to sporting events. For more details, visit this link.
Another key attraction is the Carolina Beach, also known as Balneario de Carolina, a Blue Flag status beach, ideal for water sports and family-friendly activities. See more about it here.
For nature enthusiasts, Pinones State Forest offers a scenic experience with trails for walking, jogging, and cycling. Information about the forest can be accessed here.
Carolina also boasts a robust culinary scene, with many restaurants offering traditional Puerto Rican cuisine in areas like La Terraza de Munoz.
Given its proximity to San Juan and a wealth of attractions, Carolina presents a strong appeal for short-term rentals, providing visitors with a rich blend of culture, recreation, and relaxation.
