Bay City, OR

  • Overview
  • Performance
  • Listings
  • Buy Box

Key Performance Metrics

Market snapshot

Performance indicators for the Bay City short-term rental market based on reliable data.

Listings

22 / 36

Reliable / Active

Cap Rate

9%

Middle-Earners Gross Yield

Revenue

$36,864

Middle-Earners Revenue

Occupancy

69%

Middle-Earners Occupancy

Home Value

$395,013

Median Home Sale Price

Top Earners

$62,711

Top-Earners Revenue

Bay City

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Bay City.

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C

Challenging to Investors

Bay City Regulations

Bay City provides no city‑specific STR rules, fees, or permitting forms, requiring investors to verify zoning and licensing directly with the city or county; in the absence of clear, investor‑friendly citywide rules and known compliance pathways, STRs are technically possible but operationally constrained and risky, warranting a Challenging grade.

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About Bay City

Bay City is a small coastal community in Tillamook County, Oregon, set on the north shore of Tillamook Bay where the bay meets the Pacific Ocean. With roughly 1,200 residents, it has the quiet, weathered feel of a working Oregon Coast town, the kind of place where fishing boats, dairy pastures, and beach access coexist within a few blocks. It is best known as a gateway to the northern stretch of the Oregon Coast and the broader Tillamook region, an area defined by cheese, lighthouses, and rugged headlands. Bay City sits about 80 miles west of Portland, reached by a roughly two-hour drive along US‑26 and OR‑6 through the Coast Range.

Just a few miles south of Bay City, the Tillamook Creamery draws visitors from across the state with its self-guided tours, cheese-tasting counters, and on-site ice cream parlor. The creamery sits in the city of Tillamook, only about a ten-minute drive from Bay City, and functions as the single most-visited stop in the county, making it a reliable anchor for travelers exploring the coast.

To the west, Cape Meares State Scenic Viewpoint offers one of the most photographed short walks on the Oregon Coast, a half-mile path from the parking area to the small, octagonal Cape Meares Lighthouse, with an "Octopus Tree" and cliffside viewpoints along the way. The park is roughly a fifteen-minute drive from Bay City and is a favorite for families and photographers who want lighthouse views without a long hike.

A short drive west of town brings visitors to the tiny community of Oceanside, tucked between Cape Meares and Cape Lookout. The village is known for its wide, driftwood-strewn beach, the tunnel-like passage through Maxwell Point that leads to a quieter cove, and the small restaurants and cafés that line the short strip above the surf. The trip from Bay City to Oceanside takes about fifteen to twenty minutes along the Three Capes Scenic Route, a road that itself is considered one of the most scenic drives on the coast.

Bay City appeals to short-term-rental owners because it offers a slower, more affordable alternative to the busier resort towns farther south, while still sitting within easy reach of the county's biggest draws. Its position on Tillamook Bay, its proximity to the Three Capes loop, and the steady year-round flow of visitors headed to the creamery, the lighthouses, and the beaches give it a consistent base of demand from road-trippers, families, and weekend Portlanders alike.

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