Stillwater, OK

  • Overview
  • Performance
  • Listings
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Key Performance Metrics

Market snapshot

Performance indicators for the Stillwater short-term rental market based on reliable data.

Listings

321 / 603

Reliable / Active

Cap Rate

8%

Middle-Earners Gross Yield

Revenue

$22,442

Middle-Earners Revenue

Occupancy

39%

Middle-Earners Occupancy

Home Value

$266,763

Median Home Sale Price

Top Earners

$38,984

Top-Earners Revenue

Stillwater

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Stillwater.

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B

Generally Investor friendly

Stillwater Regulations

Short‑term rentals are explicitly permitted with clear rules and modest fees ($100 initial, $10 renewal), but require owner operation, zoning verification (only RSS/RSL/RT districts), a 30‑day neighbor notice and possible hearing, and ongoing tax compliance. The city offers supportive guidance and doesn’t impose explicit caps, making compliance manageable yet more complex than a purely open framework.

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About Stillwater

Stillwater is a mid-sized college town in north-central Oklahoma, the seat of Payne County and home to roughly 48,000 residents. Set on the gently rolling prairie of the Cross Timbers region, it has the energetic, seasonal rhythm of a university community, anchored by Oklahoma State University and the bustle that comes with a major campus. Stillwater is best known as a college town and a regional hub for the surrounding agricultural and oil-country communities, and it serves as a convenient base for travelers exploring north-central Oklahoma. It sits about 70 miles northeast of Oklahoma City and roughly 80 miles west of Tulsa, making both metropolitan areas and their airports reachable within an hour and a half by car.

The Oklahoma State University campus is the heart of the city and a destination in its own right. Its tree-lined historic core, public art, athletic facilities, and event calendar give the town much of its identity, and visitors often come for campus tours, college sports weekends, conferences, and commencement. The university also maintains the OSU Botanic Garden, a free public space with walking trails, native plant collections, and seasonal displays, located on the southern edge of campus a few minutes from downtown.

A few miles from the campus core, Eskimo Joe's has become something of a cultural landmark, a casual restaurant and bar that draws both locals and road-trippers for its burgers, "world-famous" cheese fries, and college-town memorabilia. Regulars and visitors alike tend to treat a stop here as part of the Stillwater experience, especially on game days when the patio spills out toward the crowds. Just down the road, Main Street in downtown Stillwater offers a compact stretch of locally owned restaurants, coffee shops, and boutiques housed in early-twentieth-century brick buildings, providing a walkable counterpoint to the sprawling campus.

Outdoor recreation lies within easy reach. Boomer Lake, on the northern edge of town, is a popular spot for walking, fishing, and picnicking, with a paved trail loop that draws joggers and dog walkers year-round. A short drive northeast of the city, Lake McMurtry offers a quieter alternative for camping, hiking, and lake fishing in a wooded setting. To the west, Payne County opens onto the broader landscape of central Oklahoma, where small prairie lakes and state parks can be reached within roughly an hour's drive.

Stillwater makes a compelling base for short-term rentals because it combines the steady demand of a flagship university with the year-round appeal of regional events, a walkable downtown, and easy access to both Oklahoma City and Tulsa. Visitors drawn by campus life, family weekends, hunting seasons, or simply passing through the region tend to look for the comfort and space of a private rental, and the city's mix of small-town character, college energy, and central Oklahoma location gives it broad seasonal appeal.

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