Santa Fe, NM

  • Overview
  • Performance
  • Listings
  • Buy Box

Key Performance Metrics

Market snapshot

Performance indicators for the Santa Fe short-term rental market based on reliable data.

Listings

1643 / 2715

Reliable / Active

Cap Rate

8%

Middle-Earners Gross Yield

Revenue

$46,838

Middle-Earners Revenue

Occupancy

70%

Middle-Earners Occupancy

Home Value

$570,822

Median Home Sale Price

Top Earners

$100,640

Top-Earners Revenue

Santa Fe

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Santa Fe.

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C

Challenging to Investors

Santa Fe Regulations

STRs are allowed but constrained by a citywide 1,000-unit cap, 50-foot spacing, multi-unit limits, seven-day rule, local operator, multiple inspections, and strict fee/operational rules; compliance is defined but complex and costly.

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STR specialist · Santa Fe, NM

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About Santa Fe

Santa Fe, New Mexico, the state's capital and one of the oldest cities in the United States, boasts a rich cultural heritage and vibrant arts scene. Home to approximately 85,000 residents, Santa Fe lies around 60 miles northeast of Albuquerque, the closest major city. Known for its Pueblo-style architecture and deep-rooted history, Santa Fe attracts both tourists and short-term renters looking for an immersive southwestern experience.

The city's appeal for short-term rentals is multifaceted, centered around its cultural landmarks, outdoor activities, and annual events. Notable attractions include the historic Santa Fe Plaza (https://www.santafe.org/visit/plaza.php),,) which has been the heart of the city since its founding in 1610, and the Palace of the Governors (https://www.nmhistorymuseum.org),,) the oldest public building in the United States. Art enthusiasts are drawn to the Georgia O'Keeffe Museum (https://www.okeeffemuseum.org)) and the myriad galleries along Canyon Road (https://canyonroadarts.com),,) which offer a comprehensive look at both traditional and contemporary works.

Santa Fe's natural beauty also beckons outdoor enthusiasts. The Santa Fe National Forest (https://www.fs.usda.gov/santafe)) provides ample opportunities for hiking, camping, and wildlife viewing, while Ski Santa Fe (https://skisantafe.com)) offers winter sports just a short drive from downtown. Additionally, cultural events such as the Santa Fe Indian Market (https://swaia.org)) and the Santa Fe Opera (https://www.santafeopera.org)) draw visitors from around the world, making the city a bustling hub for short-term rentals.

Santa Fe's unique blend of historical charm, artistic innovation, and natural splendor make it an attractive destination for short-term stays. With its close proximity to Albuquerque and a wealth of landmarks and activities, the city continues to be a preferred choice for travelers seeking both relaxation and cultural enrichment.

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