Salisbury, NC

  • Overview
  • Performance
  • Listings
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Key Performance Metrics

Market snapshot

Performance indicators for the Salisbury short-term rental market based on reliable data.

Listings

79 / 163

Reliable / Active

Cap Rate

10%

Middle-Earners Gross Yield

Revenue

$28,028

Middle-Earners Revenue

Occupancy

61%

Middle-Earners Occupancy

Home Value

$277,739

Median Home Sale Price

Top Earners

$41,511

Top-Earners Revenue

Salisbury

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Salisbury.

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B

Generally Investor friendly

Salisbury Regulations

STRs are allowed but require multi‑agency approvals (zoning verification/Special Use, fire marshal, and NCDHHS lodging license) plus occupancy tax registration. Zoning rules are parcel‑specific and may add owner‑occupancy, parking or signage conditions. Fees and inspections are moderate with no explicit caps, making compliance manageable but not trivial.

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About Salisbury

Salisbury ( SAWLZ-ber-ee) is a city in the Piedmont region of North Carolina, United States; it has been the county seat of Rowan County since 1753 when its territory extended to the Mississippi River. Located 25 miles (40 km) northeast of Charlotte and within its metropolitan area, the town has attracted a growing population. The 2020 census shows 35,580 residents. Salisbury is the oldest continually populated colonial town in the western region of North Carolina. It is noted for its historic preservation, with five Local Historic Districts and ten National Register Historic Districts. Soft drink producer Cheerwine and regional supermarket Food Lion are located in Salisbury and Rack Room Shoes was founded there.

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