Carolina Beach, NC

  • Overview
  • Performance
  • Listings
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Key Performance Metrics

Market snapshot

Performance indicators for the Carolina Beach short-term rental market based on reliable data.

Listings

1868 / 3442

Reliable / Active

Cap Rate

7%

Middle-Earners Gross Yield

Revenue

$44,959

Middle-Earners Revenue

Occupancy

60%

Middle-Earners Occupancy

Home Value

$609,274

Median Home Sale Price

Top Earners

$85,166

Top-Earners Revenue

Carolina Beach

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Carolina Beach.

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A

Very Investor friendly

Carolina Beach Regulations

STRs are permitted citywide/most zones and state law bars local registration, permits, or caps; compliance is limited to a general business license, state sales tax registration, and county occupancy tax with standard safety rules; the regulatory environment is simple, low‑cost, and clearly supportive of investors.

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About Carolina Beach

Carolina Beach is a small seaside town situated on Pleasure Island in New Hanover County, North Carolina, with a year-round population of roughly 6,500 residents that swells considerably during the summer months. The town has a relaxed, salt-weathered character defined by its wide sandy shoreline, a laid-back fishing community, and a vintage boardwalk that has been a regional draw for generations. It serves as a popular gateway to Pleasure Island, the southern tip of the Cape Fear coast, and the nearby historic district of Wilmington. Carolina Beach sits approximately 12 miles south of downtown Wilmington and about two and a half hours southeast of Raleigh, putting it within easy reach of both the Triangle region and the larger southeastern Atlantic corridor.

The Carolina Beach Boardwalk is the town's signature attraction, a compact strip of shops, arcades, and seasonal amusements that runs along the oceanfront and comes alive particularly during summer evenings. It is roughly at the heart of town, walkable from most short-term rentals, and functions as the social center of the island.

Just a few minutes south of the boardwalk, Carolina Beach State Park offers a quieter counterpoint with nearly a mile of undeveloped beach, shaded hiking trails through maritime forest, and a marina. The park is also one of the few places where the native Venus flytrap grows in the wild, a feature that draws naturalists and curious visitors year-round.

Further south, roughly a ten-minute drive along the island, Fort Fisher State Historic Site preserves the remains of a large Confederate earthwork fort that played a pivotal role in closing the Cape Fear River to Union blockade runners during the Civil War. Adjacent to it, the North Carolina Aquarium at Fort Fisher focuses on the marine life of the Cape Fear region, from sharks and rays to sea turtles, and is a natural complement to a day spent exploring the southern end of the island.

Across the water, the city of Wilmington offers a more extensive set of cultural and historic attractions, including the Riverwalk along the Cape Fear River, the restored 18th- and 19th-century homes of the Historic District, and the active filming locations that have made the city a popular screen tourism stop. The drive from Carolina Beach into downtown Wilmington typically takes around twenty-five minutes, depending on bridge traffic.

For short-term rental owners, Carolina Beach offers an appealing combination of a walkable, established tourist core, reliable beach demand driven by regional visitors from the Carolinas and the wider Southeast, and quick access to a deeper bench of attractions. The town's compact layout, its connection to Fort Fisher and the state park, and its proximity to Wilmington give it year-round appeal that extends well beyond the peak summer weeks.

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