Performance indicators for the Helena short-term rental market based on reliable data.
Listings
Reliable / Active
Cap Rate
Middle-Earners Gross Yield
Revenue
Middle-Earners Revenue
Occupancy
Middle-Earners Occupancy
Home Value
Median Home Sale Price
Top Earners
Top-Earners Revenue
The highest-performing listings in Helena.
Loading top listings...
Generally Investor friendly
STRs are allowed citywide with no city permit or registration, no caps or restrictive zones, and a hands‑off city tone. Investors only need a state Public Accommodation License with an annual inspection, health/safety compliance, and standard lodging tax setup—moderate permitting and fees but a known, manageable process.
Local STR Agent
STR specialist · Helena, MT
Helena, Montana, the capital city of the state, offers a unique appeal for short-term rentals. With a population of approximately 33,000 residents, Helena provides a small-town charm with the conveniences of a larger city. It is situated roughly 112 miles north of Bozeman (https://www.visitmt.com/places-to-go/cities-and-towns/bozeman)) and about 126 miles southeast of Missoula (https://www.destinationmissoula.org)..)
Helena is known for its rich history and stunning landscapes, making it an attractive destination. Key landmarks include the Montana State Capitol (https://mhs.mt.gov/education/Capitol),,) a beautiful and historic building showcasing classical architecture, and the Cathedral of St. Helena (https://www.sthelenas.org/)) with its impressive Gothic design. Another major attraction is the Great Northern Carousel (https://greatnorthernhotel.com/carousel/)) which is popular among families.
Outdoor enthusiasts will enjoy the nearby Mount Helena City Park (https://www.helenamt.com/parks-and-trails),,) offering over 600 acres of trails and scenic vistas, making it perfect for hiking and nature walks.
Whether visitors are coming for business, history, outdoor adventures, or simply to enjoy the small-town atmosphere, Helena offers a range of short-term rental options close to its charming and significant landmarks.
