Performance indicators for the Mount Sterling short-term rental market based on reliable data.
Listings
Reliable / Active
Cap Rate
Middle-Earners Gross Yield
Revenue
Middle-Earners Revenue
Occupancy
Middle-Earners Occupancy
Home Value
Median Home Sale Price
Top Earners
Top-Earners Revenue
The highest-performing listings in Mount Sterling.
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Challenging to Investors
Mount Sterling is not explicitly hostile toward STRs, but the rules are effectively challenging for most investors. Residential districts do not allow lodging, pushing viable STRs into commercial/professional zones where they become conditional uses requiring building permits, CO, and Board approvals with ongoing conditions—raising cost, time, and compliance risk for typical single-family STR buyers.
Local STR Agent
STR specialist · Mount Sterling, KY
Mount Sterling, often written as Mt. Sterling, is a home rule-class city in Montgomery County, Kentucky, United States. The population was 7,558 as of the 2020 census, up from 6,895 in 2010. It is the county seat of Montgomery County and the principal city of the Mount Sterling micropolitan area.