Performance indicators for the Kihei short-term rental market based on reliable data.
Listings
Reliable / Active
Cap Rate
Middle-Earners Gross Yield
Revenue
Middle-Earners Revenue
Occupancy
Middle-Earners Occupancy
Home Value
Median Home Sale Price
Top Earners
Top-Earners Revenue
The highest-performing listings in Kihei.
Loading top listings...
Challenging to Investors
STRs are legally allowed but heavily constrained: non-transferable STRH permits with tight age/ownership rules and regional caps, significant inspection/document requirements, and a moratorium on new condo STRs. Existing apartment-zoned units operate via the limited Minatoya/TVR list and face a phase‑out risk under Bill 9 unless carved‑out, creating notable uncertainty for investors.
Local STR Agent
STR specialist · Kihei, HI
Kihei is a picturesque coastal town located on the southwestern shore of Maui, Hawaii. Known for its sunny weather and beautiful beaches, Kihei offers a blend of natural beauty and modern conveniences. As of the most recent census, Kihei has a population of approximately 22,000 residents.
The closest major city to Kihei is Kahului, which is about 15 miles to the north. Kahului is home to Maui’s main airport, Kahului Airport (OGG), making it a convenient gateway for travelers heading to Kihei.
Kihei is renowned for its stunning beaches, including Kamaole Beach Park I, II, and III, which are excellent spots for swimming, snorkeling, and sunbathing. Another notable site is the Kealia Pond National Wildlife Refuge, a sanctuary for native birds and a scenic walking trail.
For those interested in Hawaiian culture and history, nearby attractions include the Hawaiian Islands Humpback Whale National Marine Sanctuary (https://hawaiihumpbackwhale.noaa.gov)) and the Maui Ocean Center (https://mauioceancenter.com),,) an expansive aquarium with an emphasis on local marine life.
All these features make Kihei an attractive destination for short-term rentals, offering visitors a blend of relaxation, adventure, and cultural experiences.