Gainesville, FL

  • Overview
  • Performance
  • Listings
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Key Performance Metrics

Market snapshot

Performance indicators for the Gainesville short-term rental market based on reliable data.

Listings

954 / 2111

Reliable / Active

Cap Rate

9%

Middle-Earners Gross Yield

Revenue

$26,652

Middle-Earners Revenue

Occupancy

56%

Middle-Earners Occupancy

Home Value

$293,024

Median Home Sale Price

Top Earners

$55,645

Top-Earners Revenue

Gainesville

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Gainesville.

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A

Very Investor friendly

Gainesville Regulations

Gainesville explicitly allows STRs citywide, with no city permits, licensing, caps, or inspections since 2021, creating a deregulated municipal environment that greatly lowers barriers. Operators mainly face state sales tax registration, county TDT, and a DBPR vacation‑rental license for whole‑unit rentals (moderate cost/compliance), with no meaningful zoning or operational caps, signaling strong investor‑friendly intent.

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About Gainesville

Gainesville, Florida, home to approximately 141,000 residents, is a vibrant city located around 70 miles southwest of Jacksonville, the nearest major city. It is well-known for being the home of the University of Florida, offering a youthful and energetic atmosphere with numerous cultural and recreational opportunities. Gainesville's convenient location and rich offerings make it an appealing destination for short-term rentals.

One of the major landmarks in Gainesville is the University of Florida, particularly known for its Florida Gators sports teams and the Harn Museum of Art (Harn Museum of Art). Another significant attraction is the Florida Museum of Natural History (Florida Museum of Natural History), featuring fascinating exhibits that are a hit with both tourists and locals.

Nature enthusiasts will appreciate visiting the Kanapaha Botanical Gardens (Kanapaha Botanical Gardens) and the Devil's Millhopper Geological State Park (Devil's Millhopper Geological State Park), which offer scenic trails and unique geological formations. Additionally, the bustling downtown area, with Bo Diddley Plaza as a central point, hosts various events and offers numerous dining and entertainment options.

For those considering short-term rentals, Gainesville's blend of academic influence, cultural hubs, and natural beauty provides a diverse and inviting environment.

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