Rocklin, CA

  • Overview
  • Performance
  • Listings
  • Buy Box

Key Performance Metrics

Market snapshot

Performance indicators for the Rocklin short-term rental market based on reliable data.

Listings

17 / 67

Reliable / Active

Cap Rate

5%

Middle-Earners Gross Yield

Revenue

$31,363

Middle-Earners Revenue

Occupancy

66%

Middle-Earners Occupancy

Home Value

$697,130

Median Home Sale Price

Top Earners

$65,518

Top-Earners Revenue

Rocklin

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Rocklin.

Loading top listings...

C

Challenging to Investors

Rocklin Regulations

Rocklin allows STRs citywide but imposes multiple hurdles (business license + STR permit, insurance, HOA disclosures, postings, on‑site guest register, advertising compliance), a firm 90‑day annual usage cap and one‑STR‑per‑parcel rule, and a strict occupancy limit of 6 guests; combined with county TOT, inspections, a local‑contact standard, and the countywide cap of 3,900 permits, compliance is neither trivial nor costly enough to be a simple path for investors.

View Rocklin Regulations →

Local STR Agent

STR specialist · Rocklin, CA

Trusted Expert
Get Expert Help In Rocklin
Free consultation Response within 24h

About Rocklin

Rocklin is a city in Placer County, California, situated in the western foothills of the Sierra Nevada. With a population of approximately 72,000 residents, it forms part of the greater Sacramento metropolitan area and carries a suburban character softened by its foothill setting and visible remnants of its granite-quarrying past. The city sits roughly twenty miles northeast of Sacramento along Interstate 80, which also positions it as a convenient gateway for travelers heading east into the Sierra Nevada and onward to Lake Tahoe. Once known primarily for its quarries, Rocklin today blends residential neighborhoods, light commercial growth, and small-campus energy from institutions like Sierra College with a relaxed Gold Country feel.

About twenty minutes south of Rocklin, Folsom Lake spreads across the Sacramento–Placer county line as a popular reservoir managed as a state recreation area. The lake draws visitors for boating, swimming, fishing, and miles of lakeside and foothill trails, making it a frequent warm-weather stop for residents and a scenic complement to Rocklin's urban amenities.

Roughly ninety minutes to the east via Interstate 80, Lake Tahoe anchors the high Sierra with its famously clear alpine water, ski resorts in winter, and hiking, biking, and paddleboarding in summer. Rocklin's location places visitors close enough for a long day trip while still offering a quieter, more affordable base than the lake's busy shoreline towns.

To the northeast, Empire Mine State Historic Park in Grass Valley preserves one of California's oldest and deepest gold mines, along with restored estate buildings and forested walking trails. The site is about forty minutes from Rocklin and provides an accessible introduction to the Gold Country history that shaped the broader region.

Closer to Rocklin, the Auburn State Recreation Area stretches along the North and Middle Forks of the American River and offers whitewater rafting, swimming holes, and miles of hiking and mountain biking trails. The park's main access points are roughly thirty minutes east, giving Rocklin visitors a quick route into classic Sierra foothill terrain.

For short-term rental investors, Rocklin combines the steady demand of a Sacramento-region suburb with unusually strong access to outdoor recreation. The same Interstate 80 corridor that delivers visitors to Lake Tahoe in well under two hours also reaches the cultural offerings of Sacramento in about half an hour, while nearby reservoirs, state parks, and Gold Country towns provide year-round reasons for guests to book a stay. The city's mix of established neighborhoods, college-town energy, and proximity to some of Northern California's most recognizable destinations makes it a versatile base for travelers who want foothill atmosphere without sacrificing convenience.

startup landing logo

Copyright © 2026 HomeRun Analytics, Inc

Explore

HomeCountry ExplorerProperty Analyzer

Resources

Market ComparatorRegulationsBlog

Trusted by STR investors in 50+ U.S. states

Built by investors, for investors

STRProfitMap® is a registered trademark of HomeRun Analytics, Inc