Morro Bay, CA

  • Overview
  • Performance
  • Listings
  • Buy Box

Key Performance Metrics

Market snapshot

Performance indicators for the Morro Bay short-term rental market based on reliable data.

Listings

156 / 275

Reliable / Active

Cap Rate

7%

Middle-Earners Gross Yield

Revenue

$61,444

Middle-Earners Revenue

Occupancy

73%

Middle-Earners Occupancy

Home Value

$937,491

Median Home Sale Price

Top Earners

$115,985

Top-Earners Revenue

Morro Bay

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Morro Bay.

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C

Challenging to Investors

Morro Bay Regulations

Short-term rentals are allowed but strictly capped at 175 full-home units in residential zones, with new permits paused, a 175-foot buffer, multiple costly permits (starting around $600), inspections, annual renewals and re-inspections every four years, and active enforcement with penalties up to $500/day and three years of back taxes. Commercial and home-share STRs remain cap-free, but the overall compliance burden, cap-induced uncertainty, and enforcement posture make the environment challenging for investors.

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About Morro Bay

Morro Bay, California, is a picturesque coastal city located in San Luis Obispo County. As of the latest census data, Morro Bay has a population of approximately 10,600 residents. The city is situated about 13 miles northwest of San Luis Obispo, the closest major city, making it a convenient location for visitors seeking both tranquility and accessibility.

Morro Bay is renowned for its striking natural beauty and iconic landmarks. A key feature of the city is Morro Rock, a 576-foot volcanic plug that stands at the entrance of Morro Bay Harbor. This historic landmark can be explored via the Morro Bay State Park, which offers trails and vistas perfect for nature enthusiasts (Morro Bay State Park).

In addition to its natural allure, Morro Bay boasts a rich cultural and historical heritage. One of the city’s notable attractions is the Morro Bay Maritime Museum, which provides insights into the maritime history of the region (Morro Bay Maritime Museum).

Another appealing destination is the Morro Bay Aquarium, a modest but enchanting spot for families and marine life enthusiasts (Morro Bay Aquarium). The city's Embarcadero is a bustling waterfront promenade lined with shops, restaurants, and galleries, offering a delightful seaside experience.

Given its natural beauty, iconic landmarks, and proximity to San Luis Obispo, Morro Bay is an attractive destination for short-term rentals. It caters to tourists who seek a blend of relaxation, adventure, and cultural enrichment.

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