Foley, AL

  • Overview
  • Performance
  • Listings
  • Buy Box

Key Performance Metrics

Market snapshot

Performance indicators for the Foley short-term rental market based on reliable data.

Listings

207 / 382

Reliable / Active

Cap Rate

9%

Middle-Earners Gross Yield

Revenue

$26,580

Middle-Earners Revenue

Occupancy

57%

Middle-Earners Occupancy

Home Value

$300,938

Median Home Sale Price

Top Earners

$43,408

Top-Earners Revenue

Foley

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Foley.

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B

Generally Investor friendly

Foley Regulations

Foley allows STRs but requires a business license, a separate permit for each unit, and a fire inspection prior to issuance—all administered through an online portal. No caps or occupancy limits are mentioned, and the city’s tone appears supportive and streamlined, making compliance moderate and predictable.

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About Foley

Foley, Alabama is a small city located in Baldwin County, in the southern part of the state. With an estimated population of around 21,000 residents, Foley is a growing community known for its warm hospitality and vibrant local culture. The city is situated approximately 30 miles south of Mobile, Alabama, making it a relatively short drive from one of the state's major urban centers.

Foley is increasingly popular for short-term rentals, driven largely by its proximity to the beautiful Gulf Coast beaches. Tourists and vacationers frequently use Foley as a base to explore the region's attractions. One of the major landmarks in Foley is the Foley Railroad Museum, which offers a glimpse into the city's rich history and serves as an engaging family destination. The Graham Creek Nature Preserve is another popular spot, offering extensive outdoor recreational activities such as hiking, bird-watching, and kayaking.

Foley is also home to OWA, an expansive entertainment destination that features an amusement park, shopping, dining, and live entertainment, attracting families and tourists year-round. The city's easy access to The Wharf in nearby Orange Beach, renowned for its marina, entertainment options, and shopping, further enhances its appeal as a destination for short-term rentals.

The combination of charming local attractions, proximity to major metropolitan areas, and access to natural beauty makes Foley, AL, an attractive option for short-term visitors looking for a mix of relaxation and adventure.

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