Enterprise, AL

  • Overview
  • Performance
  • Listings
  • Buy Box

Key Performance Metrics

Market snapshot

Performance indicators for the Enterprise short-term rental market based on reliable data.

Listings

102 / 163

Reliable / Active

Cap Rate

11%

Middle-Earners Gross Yield

Revenue

$22,203

Middle-Earners Revenue

Occupancy

71%

Middle-Earners Occupancy

Home Value

$204,057

Median Home Sale Price

Top Earners

$39,239

Top-Earners Revenue

Enterprise

Market Revenue Seasonality

Top Listings

Highest revenue

The highest-performing listings in Enterprise.

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B

Generally Investor friendly

Enterprise Regulations

Enterprise explicitly permits STRs citywide under Ordinance 12‑06‑22‑C with a straightforward licensing process: an annual business license plus a low $20/STR permit, mandatory inspections, and monthly lodging‑tax remittance (6% city/3% police jurisdiction) using ONE SPOT. No caps or prohibited zones are noted; rules are clear and compliance‑focused rather than punitive, making investment manageable.

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About Enterprise

Enterprise is a city in the southeastern part of Coffee County and the southwestern part of Dale County in Southeastern Alabama, United States. Its population was 28,711 at the 2020 census. Enterprise is the primary city of the Enterprise micropolitan statistical area (with the portion of the city in Dale County part of the Ozark micropolitan statistical area). It was originally a part of Enterprise–Ozark micropolitan area before being split; for a longer while it was originally part of the Dothan-Enterprise-Ozark combined statistical area but is now its own separate primary statistical area in later censuses.Enterprise is famous for the Boll Weevil Monument, a large monument of a woman holding a boll weevil, in the middle of Main Street. The city erected the statue because the destruction of the cotton crop by the boll weevil had led to agricultural diversity, starting with peanuts and more prosperity than had ever come from cotton alone. It is the only statue to an insect pest in the world. Enterprise is right outside the U.S. Army's Fort Novosel, the home of Army Aviation. Enterprise is home to Enterprise State Community College.

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